Phong Trang

CV

One trajectory: teaching, then the tools, then back to teaching with the tools.

Positions

Doctoral researcher (doktorand), GenAI and human-AI interaction in teacher education

University of Gothenburg, Department of Education, Communication and Learning (IPKL) · From August 2026

In GRAITE, Sweden’s national graduate school for AI in Teacher Education (VR-funded, nine universities). Researching how teacher educators enact professional judgment and agency when co-creating with generative AI.

Co-founder & Chief Product Officer

MySwedenLife · 2026–present

An AI-guided digital onboarding assistant for newcomers to Sweden: verified, personalized, step-by-step guidance across the agencies every arrival has to navigate. Live for international students; a skilled-worker journey in build.

Product manager, GenAI

Volvo Cars AB · Gothenburg · 2023–2026

Led GenAI product work serving 100+ markets. Built AI that assists human decisions: buyer search, customer care, analyst workflows. Ran product discovery on behavioural analytics and experiments; drove roughly 10% uplift in online sales conversion; cut cloud costs by about 80% and query latency by 25%. Programme-managed European Accessibility Act compliance across 27 markets. Co-founded the analytics community of practice. In 2024 ran an internal study on epistemic ownership in AI-assisted coding (traces plus survey, n=127).

Commercial learning & learning analytics project manager

Volvo Cars USA · New Jersey · 2022–2023

Commercial learning and learning analytics: the education thread and the data thread running through one job, three years before the doctorate made that pairing a research question.

Earlier positions in analytics and data

Teaching

Education

M.Sc. Applied IT and Learning, University of Gothenburg · 2020–2022 Human-AI interaction, digital learning design, learning sciences. Thesis: Chatbot-Mediated Engagement in Learning, graded VG. Funded by the Swedish Institute scholarship below.

M.Sc. Information Systems, Linnaeus University · 2023–2024 (part-time) Business analytics, big data analytics capability, AI and organisational trust. The line of work behind the ECIS 2026 paper.

B.A. Mandarin Language Education, Education University, Ho Chi Minh City · 2013–2017. Second language acquisition, learning theory, literacy identity.

Selected awards

Certifications & training

Methods & tools

Mixed methods · behavioural trace analysis · thematic analysis (ATLAS.ti) · Python/Pandas · SQL · Databricks · GA4 · LangChain/LangGraph · Dialogflow

Languages

Vietnamese (native) · English (C2) · Mandarin (HSK6) · Swedish (B1) · Japanese (N5)

Publications

See Publications and Talks.